Why I felt the need to be present on Wikipedia?

A couple of years ago, I was strategizing how to market my company. And I was ready to incur large amounts of costs for it too. I had just crossed my breakeven point and I thought this was the right moment to create a reputation for my company. But somehow I didn’t feel that the traditional ways of marketing were going to work. So, I hired a marketing consultant who advised me to create a Wikipedia page for your company. His words exactly. Listening to his advice is hired a professional Wikipedia writer. Do you think having a page on Wikipedia is going to pay off?